Running a business from home and trying to manage everything alone in a small space is not easy. In case you have been blogging for a while, you will know that you are not able to survive on the sofa, and it is important that you increase your productivity by getting the basic infrastructure for your blog. You will be able to get more done and look more professional if you put things in place that make your job easier.
One of the things you will need is cloud storage. If your one computer breaks down, you will have no way of retrieving various content so cloud storage is the answer. You can even back up your website on the cloud, remotely send your invoices, and communicate with your clients. In case you need to collaborate on documents, you will need to make sure that you only give people access who are your business connections. Today, cloud technology is one of the safest data management system, and it has already transformed many small home businesses.
Website Management Apps
It might also be a good idea to manage your website through your mobile, and remotely. If you are a Startup blogger and would like to add content when you are out and about, update your social media with new images and offers, go live, you will have to get the right tools to do this effortlessly. You don’t want to miss a comment on your blog post, and a website management tool will allow you to see the statistics of each content and test your different versions of offers.
Once you start generating customer engagement, you will need to keep your prospects updated and interested. If you don’t implement an autoresponder, you might waste your energy and spend hours trying to chase up leads. The good news is that you can add autoresponders to your sales funnels and improve your conversions by reaching out to the potential readers, getting them to come back to your site, share your content, or even consider your recommendations.
Social Media Schedulers
Most home business owners spend far too much time on social media. You should be focusing on strategy development and engagement, instead of trying to post a new story every hour! The good news is that you can now completely automate your social media posts and measure the results at the same time. There are plenty of free and low cost social media management tools that will allow you to schedule content for up to one month and automatically share the new blog posts, too. I used socialooph for a while when I started blogging to increase engagement on Twitter.
If you would like to fill your site with fresh content, you will need to stay creative most of the time. It is hard to find out what your audience is looking for, and this is the reason you might want to use idea boards or Pinterest. Whenever you are visiting social media sites and other blogs, you will be able to take notes of the things people are discussing, so you can cover them in detail later. With idea boards, you can also organize your content in a logical format and make it more appealing for your clients. With Pinterest, I use it to pin other blog posts that I would like to read later or if a post is inspiring to me. This means I can revisit it later.
Mind Map Software
It is hard to stay on top of the various jobs you need to do in your business or blog, and this is why you need to create a business plan. Just like with a physical store, you will need to create a marketing plan, a financial budget, and spot opportunities and threats in your field early. A mind map software will not only help you create a strategy, but also plan your content and schedule it in the best way.
Professional Literature and Profile Management
No matter if you are working from your spare room or your conservatory, you will need to appear professional at all times. This means that your professional literature and profile should not shout that you are running a one-man band. If you would rather not put your home address on your business literature, you might be able to create a virtual address at https://physicaladdress.com and improve your profile while giving out a professional feel about your business. This is something that I have been looking at for a while so will be in my next years plan!
Running a business from home is challenging. I love my blog but also teach full time so it can be difficult to fit everything in! To improve your productivity and results, you will need to have the right infrastructure. Brainstorm your content using management and idea tools and automate your marketing to increase your reach and engagement. Good luck!
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